b'MARBELLALONDONMALLORCABARCELONARobin Tupper Michael Newton-Woof Matias Arguelles Cesar Moyano Kristofer Westermark Eva Malamateniou Rhiannon Edmonds Alessandro ErmeticiRichard Scott Ross Lewry Tom Watson David AngladaIsabel Jimenez Taras Vynnyuk Jonathan Flehnert Luis BalsellsMercedes Cruz Maureen OCallaghanJesus Duran Luisa LopezMichael Newton-Woof overviews the success of the tour, Well, it all went exceedingly well considering the logistics and the tight Thursday was another fully-loaded day with a trip to Pershingsschedule. thanks to everyone for making it happen. We have delivery marina in Fano to inspect the Pershing GTX116; then todiscussed this trip for a while and although we visit boat shows, the shipyard in Mondolfo, to personally view a number of Pershingssee the products and get all the PR feeds, marketing material et the company has under construction, a tour of the Wally WHY150al from the Ferretti Group, we needed to experience first-hand this yacht and new GTX80. Friday the 9th was sadly our last day on theamazing venture and feel for ourselves the passion and drive that is Coach TripThe Sequel arriving at the Ferretti Group Superyachtthe Ferretti Group enterprise. The rather overstated team building Yard in Ancona to view construction of Custom Lines latestphrase is real when you see and feel the responses of getting additions to the fleet, the astonishing Navetta 38 and 50, as welleveryone together on a common platform. Ventura Yachts would as their extraordinary facilities. After a farewell lunch it was backlike to thank all the people at the many Ferretti Group facilities and to the airports and return to face our customers and clients with alocations for the courtesy and friendship extended to our team. We fresh set of in-person experiences of just how impressive the Ferrettiare honoured to be enjoying the undoubted ongoing success working Group is and its mind-expanding array of beautiful products. with our Italian cousins.Win WinFor most people, buying and selling a yacht is more than just a straightforward sales transaction; its often seen asread the an emotional voyage. Each customer comes with a uniquefull articlestory. It could involve acquiring a new yacht for the family,Scan the QR code to take you to bidding farewell to the architect of special memories, or eventhe digital version of our last edition purchasing that significant first milestone boat. Ventura Yachts,of the news magazine and read the with over two decades of successful experience and hundredsmany topics listed below.of yachts sold, possesses a vast wealth of knowledge about the yachts themselves and, more importantly, understands whatThe customer journey | The team its customers truly desire. This understanding allows them towith the right tools | The Ferretti approach ownership and sales with empathy, ensuring a happyGroup Advantage | The safe and successful journey for the client. proposition for pre-loved yachts | Nothing is too much troubleTHE SMART ANSWER IS TO BE GUIDED BY THE VENTURA TEAM Ventura Yachts represent are on display en-masse at all the key yacht shows and customer invitations are on hand to ensure Good marketing ensures that all the customer touch pointsthe yachts can be privately and personally showcased by the are in place. Ventura Yachts has strategically placed officeshighly knowledgeable team that visit each show. For locating in London, Marbella, Barcelona and Mallorca with brokersthe perfect pre-loved yacht for a customer, excellent market and sales specialists on hand to guide, recommend and setintelligence is paramount, utilising highly effective CRM and the customer on an enjoyable journey, from our responsedigital technology that interfaces with Ventura Yachts contacts, to their initial enquiry through to a happy and financiallythis will accelerate the process of finding the right match at the successful conclusion. The new Ferretti Group yachts thatright price, whether buying or selling.21'